TRACTO
UI/UX Case Study · Nitin Raina

Managing health, simplified.

Tracto helps older adults stay active, take the right medicine at the right time, and see a doctor without fighting a phone queue.

Health & Wellness App Solo Concept Project 2024
Try the prototype ↗ Read the story ↓
Tracto home screen
The problem

Staying healthy gets harder
right when it matters most.

Older adults told me the same story in different words. Walks get skipped. Pills get forgotten. And booking a doctor still means a phone call, a queue, and a waiting room. Most health apps answer this with more features and smaller text.

Tracto is my answer to a simpler question: what if the app did the remembering, and the person only had to live their day?

Why it matters

The numbers behind the problem

0%

of adults over 70 are physically inactive

0%

skipped appointments because scheduling took too long

0%

want to manage health with technology, but find today's tools hard to use

0%

don't take medicines the way they were prescribed

The north star
"People don't quit health apps because the text is small. They quit because remembering is hard."

That one insight from research drove every decision here. Tracto is designed for memory first. One action per screen. The app keeps track of steps, doses and appointments, and the person only ever confirms.

An elderly couple walking together in a park
Staying active rarely looks like a gym. It looks like this.
Research

I sat with the people
I was designing for

Contextual inquiry sessions with elderly participants across different levels of tech comfort and income. I watched how they track their health and reach their doctors today, in their homes, on their own phones.

A

Arun, 72

Retired · moderate tech comfort
"I want to stay independent. Not learn a computer course."
GOALS
  • Stay active to keep his health and independence
  • Guidance that respects his age and his joints
  • Exercise instructions he can see, not read
FRUSTRATIONS
  • Joint pain rules out anything vigorous
  • Apps feel built for young athletes
  • Small buttons, crowded dashboards
J

Jaya, 68

Homemaker · low tech comfort
"I just want to keep up with my grandchildren."
GOALS
  • Keep up with family — her real motivation
  • Simple reminders for daily medication
  • Tools that are affordable and forgiving
FRUSTRATIONS
  • Current apps feel confusing and loud
  • Written instructions are hard to follow
  • Fear of pressing the wrong thing

Names changed for privacy.

What the sessions taught me

Four findings, four commitments

01

Motivation is personal

Independence and family get people moving. Fitness goals and streaks don't.

02

The body sets the rules

Arthritis and joint pain mean the app adapts to the person. Never the other way round.

03

Simplicity is accessibility

Low tech comfort calls for big targets, high contrast, few steps and visual instructions.

04

Data wants to travel

People want their doctor to see their numbers. Today's tools keep them locked away.

An older person using a smartphone
77% want technology in their health. The technology just hasn't wanted them back.
Jobs to be done

What Tracto had to do

Straight from the sessions, in the participants' own words.

01

Track fitness

"I need an easy way to track my daily activity and see progress towards my goals."
02

Manage medication

"I need reminders and a record, so I know I've taken my medicines correctly."
03

Book a doctor

"I need to book clinic, video or home visits without phone calls and long waits."
04

Keep it simple

"I need something clear and easy to find my way around, even with my limited experience."
The gap

Nobody was building for them

Fitness trackers assume young, able users. Booking platforms ignore daily wellness. The space in between is where Tracto lives.

CapabilityFitbitGoogle FitPractoTracto
Elderly-first interface
Fitness & activity tracking
Medication reminders
Doctor booking — clinic / video / home
Visual, step-by-step guidance
The design

Booking, drawn as a straight line

What used to take a phone call and a waiting room is now three taps and a glance. The review step exists because people told me they fear committing by accident.

Homeone tap on Book
3 CHOICES
Step 1 · Typeclinic / video / home visit
Step 2 · Doctorspecialty, rating, free slot
TRUST STEP
Step 3 · Reviewsee everything first
Confirmedreminder joins Home
Track

Everything today,
at a glance

The home screen answers four questions before a single tap: How much did I move? Did I drink enough? Which medicine is next? When is my doctor?

1
One hero metric

The step ring owns the screen. One goal, one glance, no competing charts.

2
Cards, not dashboards

Water, medicine and appointments each get one card with one fact on it.

3
Labelled navigation

Every icon carries a word. Nobody has to guess what a symbol means.

Tracto home screen with step ring, water, medication and appointment cards
1
2
3
Tracto activity screen with weekly step chart and gentle suggestions
1
2
3
Track

Progress that
encourages

Finding 01 said motivation is personal, not athletic. So the Activity screen celebrates consistency and never mentions records.

1
A week, not a leaderboard

Seven bars and one trend. No rankings, no streaks to break, no guilt.

2
Words that respect effort

"22 min · gentle pace · felt good." Activity logged in human language.

3
Gentle suggestions

Chair stretches for joint comfort, matched to ability and shown with pictures.

Remind

A reminder you
can't misread

Half of all patients don't take medicines as prescribed. Tracto treats a dose like a boarding call: unmissable, unambiguous, and logged.

1
Full screen, not a banner

A notification can be swiped away by accident. A full-screen moment can't.

2
One giant answer

"I took it" is the biggest button in the app. "Remind me later" is quieter, but still large.

3
Plain words

"Take 1 tablet with food." No medical shorthand, no abbreviations.

Tracto medication reminder screen with a large confirm button
1
2
3
Book

A doctor in three taps

Choose how you want to meet — clinic, video or a home visit. Pick the doctor. Review everything. Then, and only then, confirm.

Booking step one, choosing between clinic, video and home visit
Booking review screen showing every appointment detail before confirming

Step 1 — choose how · Step 3 — review, then confirm

One system, five moments

Home screen Activity screen Medication screen Booking screen Review screen
Home · Activity · Medication · Booking · Review — one visual language across the whole day
Accessibility

Rules, not vibes

Every screen was checked against three hard rules. They're not aspirations, they're the spec.

Type scale

Body — 18 pt minimum

Subtitles — 24 pt

Titles — 34 pt

12 pt captions — nothing in the app renders below 18 pt. Ever.

Contrast

Deep Ink on Cloud13.8 : 1 · AAA
Trust Blue on White5.1 : 1 · AA

Body text targets AAA. Nothing interactive falls below AA.

Touch targets

48 px
every target
28
industry common

Primary buttons are 76 pt tall, and every icon carries a text label.

Testing & results

Tested, then changed

Task-based sessions with elderly users: book a home visit, log a medicine, check the week's progress. Three of my designs didn't survive contact with real hands.

Icon-only bottom navigation→ Icons with text labels

Symbols alone didn't land. Labels removed every hesitation.

Checkbox to confirm medication→ Full-screen confirmation

A small checkbox was missed and mistrusted. A dedicated screen made the action obvious.

Direct booking on slot tap→ Added a review step

People feared committing by accident. Reviewing first turned anxiety into confidence.

Every change traces to the same root: fear of doing something wrong. The fix was never more instructions. It was fewer chances to err.

3 taps

to book a doctor — was a phone queue and a waiting room

18 pt+

every piece of text in the app, nothing renders smaller

100%

of icons carry a text label, in every state

3 / 3

blocking issues found in testing were fixed and re-verified

Two pairs of hands held together in care
Design for someone's parents. You'll end up designing better for everyone.
Learnings

Designed with them,
not just for them.

01

Accessibility is subtraction

Bigger fonts weren't the breakthrough. Removing things to remember was. Design for memory first.

02

Test with real hands

Every iteration came from watching, not asking. None of the three failures ever came up in conversation.

03

Warmth is a feature

Older users don't want a medical instrument. Kind words and forgiving flows kept them coming back.

Thanks for reading!

I'd love to hear what you think — or walk you through the thinking behind any screen.

Open the interactive prototype ↗